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KitKat:The First Worldwide Website Where Nothing Happens

March 2, 2009

KiKat Website.png

Such a refreshing and smart idea from the ad agency of KitKat to have come up with this website; keeping true to their slogan: Have a Break. When the website loads, you’ll notice that instead of numbers, random words like entertainment, kids, briefings, family, things, job (and other words that comprises a busy and hurried life) loads; after which, you are lead to a page that features nothing, just a white page with no link, no content apart from their statement, logo, slogan and the a statement in fine print that reads:

“If you detect something happening here it’s probably a bug and we’ll try to fix it. Please report any incident to thefirstworldwidewebsitewerenothinghappens@thefirstworldwidewebsitewere nothinghappens.com. When confirmed you’ll be rewarded.”

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